May 10, 2021 Namebrand

Bringing Home the Rockies

We’re a product design company that designs and manufactures custom products for brands all over the world. We partner with companies of all sizes to help them create products for their marketing and gifting needs.

Every year, the Boise Ad Federation holds the Rockies, an award ceremony that celebrates achievements in art and design done by companies and individual creatives in the Treasure Valley. Winners can win a Bronze, Silver, or Gold award for each category, and categories include everything from printed campaigns to video content.

We love doing great work for our clients, regardless of whether we win awards or not, but when these amazing projects do win awards, it’s the icing on the cake! This year, our projects for these companies located in Idaho won 2 gold awards and 3 silver awards. Keep scrolling to see some snapshots of these fun projects!

Gold & Silver Award: Mill 95

Project: “We’re Here for the Hops” Sales Collateral (gold) and Illustrated Poster (silver)

As a hop producer, Mill 95 plays a crucial role that many are unaware of outside of the industry. To help with this, they wanted to design a set of branded print pieces that would create brand awareness and be cool enough to be kept around after the job of educating the consumer was done.

This is why we created a poster that illustrates (literally) the process of producing hops. From receiving the bales from the farm to distributing them to craft brewers, the poster encapsulated the important pieces of the process in a way that many breweries would display as a cool poster. This piece truly shows Mill 95’s expertise and authority in their field.

Gold Award: 44 North Vodka

Project: Seasonal Point of Purchase Merchandise

44 North Vodka needed a series of custom products to promote their Idaho-grown vodka to consumers during the upcoming winter. These product giveaways consisted of snowboards, shot skis, neck gaiters, and beanies. An on-brand, winter-themed design delivered an aesthetic that created desirability while also conveying that 44 North Vodka is an Idaho-grown company that produces its vodka right here in Idaho.

Silver Award: Micron

Project: Employee Holiday Online Store

What’s the most efficient way to give your employees a holiday gift? Well, when you’re a global company with thousands of employees, the answer is an online store! This store allowed Micron to easily and efficiently give their employees access to a selection of awesome products that would be delivered straight to their door.

Silver Award: J.R. Simplot

Project: Avocado Week Kit

Every year Simplot celebrates “Avocado Week” where the sales staff does a big push to sell all of their avocado products. To help motivate and inspire their sales team, we teamed up with Simplot to create an avocado themed product kit. The kit included an avocado shaped notepad and branded pen, an embroidered hat, custom card deck, and an avocado themed box to package all of the items.

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